Apr 10Liked by Alexander Nevedovsky, Ian Johnson ✨
Guided personal branding. Especially, the following aspects are important, but totally not covered by experts writing on the subject: 1. EU audience 2. Non-English 3. No SAAS companies, such as E-Commerce or marketplaces, where physical goods are sold.
For example, why this is interesting? My auction events platform, Auctibles, auctibles.com has all three characteristics. My personal branding as software engineer is not relevant for the platform.
IMHO you should write a whole post on Artifax because it is interesting and exciting.
Thanks for the feedback, it was something I was considering, what parts of the project would you be most interested in reading about?
Guided personal branding. Especially, the following aspects are important, but totally not covered by experts writing on the subject: 1. EU audience 2. Non-English 3. No SAAS companies, such as E-Commerce or marketplaces, where physical goods are sold.
For example, why this is interesting? My auction events platform, Auctibles, auctibles.com has all three characteristics. My personal branding as software engineer is not relevant for the platform.
I find it difficult to understand what your Artfax project is doing. Be it a product or service . What is the substantial thing it does.
Hey Yoram, this post was less focused on the Artifax solution but the approach to how we got people to pay for something before building anything.
The Notion page I linked to in the opening paragraph explains the value proposition as our prospects saw it.
In short, the starting point was that we would deliver a strategy and one months worth of content for them to publish on LinkedIn and Newsletters.
Understood. Thanks.